BigCommerce SEO Services - Outpace SEO Agency
Google Logo
Clutch Logo
G2 Logo
Expertise Logo
Trustpilot logo
Google Logo Clutch Logo G2 Logo Expertise Logo Trustpilot logo

Building for BigCommerce

Each online shopping platform has its own unique strengths and shortcomings. Let us guide you on with SEO services specifically for BigCommerce.

Shopping with Search

Many people evaluate products without ever leaving the comfort of Google’s results. Make sure these potential customers are seeing the right metadata.

Tracked and Measured

We aren’t just sticking to hunches. As we implement site architecture and keyword strategies, we dive into analytics and dashboards like the Google Search Console to interpret the data and adjust according to what’s working.

Our SEO Services for BigCommerce Websites

At Outpace, we know that every business is different, and that’s why we build your SEO strategy around what makes your store stand out. For BigCommerce websites, we dive deep to create campaigns that fit your brand and specific goals. Whether the aim is to rank higher or make your store easier to use, we develop strategies tailored for long-term success.

We kick off with a detailed website audit of your BigCommerce site, identifying anything that might be slowing you down. From technical issues to content gaps, we take a thorough look under the hood. Once the audit is done, we move on to keyword research. Here, we dig into what your potential customers are searching for and focus on terms that are most likely to bring in customers with transactional intent. It’s not just about getting traffic; it’s about attracting visitors who actually become customers.

Website Audits

On-page SEO is key to setting up your site for success. We get into the specifics, optimizing title tags, headers, and meta descriptions to make sure your pages are easy for search engines to index. Beyond that, we improve the user experience, making it easier for people to find what they are looking for. Our goal is to create a smoother path from landing on your site to making a purchase.

On-Page SEO Optimization

Good content does more than fill up space. It drives traffic, builds trust, and helps convert visitors into customers. We help you create content that serves your audience and improves your site’s authority. Whether it’s blog posts, product descriptions, or resource guides, content marketing is designed to offer value. This type of content doesn’t just help people find your site; it makes them want to engage with your business.

Content Marketing

We focus on behind-the-scenes improvements, like optimizing site speed, fixing crawl errors, and ensuring mobile usability. These technical optimization tweaks help search engines index your site more effectively and create a smoother user experience. The faster and more user-friendly your site is, the higher your click-through rates, relevant leads, and conversion rates will be.

Technical Website Optimization

Adding structured data to your BigCommerce site helps search engines understand the relevance of your content. We implement schema markup that can improve your visibility in search results by showing users rich snippets, like product reviews, prices, or business hours.

Schema and Structured Data

Getting attention from other credible sites can make a significant difference in your site’s rankings. We help your site acquire backlinks from trusted, high-quality websites that boost your site’s authority. These off-page efforts help strengthen your SEO by building your credibility with search engines and your audience alike.

Off-Page SEO and Link Building

We focus on making your BigCommerce site not only attractive but also easy to navigate, fast, and mobile-friendly with SEO-optimized website design. All of these factors help with SEO, as search engines reward sites that offer a positive user experience.

We kick off with a detailed website audit of your BigCommerce site, identifying anything that might be slowing you down. From technical issues to content gaps, we take a thorough look under the hood. Once the audit is done, we move on to keyword research. Here, we dig into what your potential customers are searching for and focus on terms that are most likely to bring in customers with transactional intent. It’s not just about getting traffic; it’s about attracting visitors who actually become customers.

Website Audits and Keyword Research for BigCommerce

On-page SEO is key to setting up your site for success. We get into the specifics, optimizing title tags, headers, and meta descriptions to make sure your pages are easy for search engines to index. Beyond that, we improve the user experience, making it easier for people to find what they are looking for. Our goal is to create a smoother path from landing on your site to making a purchase.

On-Page SEO Optimization for BigCommerce

Good content does more than fill up space. It drives traffic, builds trust, and helps convert visitors into customers. We help you create content that serves your audience and improves your site’s authority. Whether it’s blog posts, product descriptions, or resource guides, content marketing is designed to offer value. This type of content doesn’t just help people find your site; it makes them want to engage with your business.

Content Marketing for BigCommerce

We focus on behind-the-scenes improvements, like optimizing site speed, fixing crawl errors, and ensuring mobile usability. These technical optimization tweaks help search engines index your site more effectively and create a smoother user experience. The faster and more user-friendly your site is, the higher your click-through rates, relevant leads, and conversion rates will be.

Technical Website Optimization for BigCommerce

Adding structured data to your BigCommerce site helps search engines understand the relevance of your content. We implement schema markup that can improve your visibility in search results by showing users rich snippets, like product reviews, prices, or business hours.

Schema and Structured Data for BigCommerce

Getting attention from other credible sites can make a significant difference in your site’s rankings. We help your site acquire backlinks from trusted, high-quality websites that boost your site’s authority. These off-page efforts help strengthen your SEO by building your credibility with search engines and your audience alike.

Off-Page SEO and Link Building for BigCommerce

We focus on making your BigCommerce site not only attractive but also easy to navigate, fast, and mobile-friendly with SEO-optimized website design. All of these factors help with SEO, as search engines reward sites that offer a positive user experience.

Inc 5000
Sales Focus: National Sales Outsourcing
100%

Organic Leads YoY

236%

Keywords Ranking Top 3

Using targeted keyword research, Outpace identified opportunities for on-page optimization to enhance Sales Focus’ national presence and increase conversions.
View Case Study
SEO Strategies to Boost Results for BigCommerce Stores

Better BigCommerce Shopping

When it comes to SEO, too many firms are overlooking the benefits of more efficient navigation and stronger user experience principles. These may not be the keywords, backlinks, and metadata descriptions that most SEO practitioners boast about, but navigation and UX lead to lasting SEO improvements. By factoring this kind of optimization into every design decision from the ground up, your online store is built for both customers and the search engines they use to find you. At Outpace, we want to build your BigCommerce store according to how customers find you.

When potential customers go to Google, are they searching your brand? Are they seeking specific products or services? Do they need them to be nearby, or is your business built to ship anywhere and everywhere? This type of questioning leads us to elevate the most query-ready parts of your business in search results, providing search descriptions that are more specific to your next customer’s needs. We want you to appear higher in organic search, and we want you to convert more customer journeys from starting click to checkout.

BigCommerce SEO Agency

Answering your questions about SEO designed for BigCommerce

BigCommerce SEO Services FAQs

Whether you are migrating your online store from another e-commerce platform, building from scratch, or just fine-tuning an existing BigCommerce shop, an injection of deeper SEO thinking can lead to simplified customer journeys and better returns for your business. There is no wrong time to optimize BigCommerce for search engine crawlers. These crawlers are part of the automated algorithms that search engines use to regularly scan websites like yours for data. They reward cleaner code and site architecture. They reward credibility in the eyes of meaningful reviews, backlinks, and more. At Outpace, we specialize in exactly this kind of technical SEO.

You can and should! And if it’s confusing, we can help. But generally speaking, these plugins don’t go far enough alone. Rarely is a single plugin the silver bullet for your SEO woes. Each online shop is unique and may require a mixed approach to applying plugins. Furthermore, these plugins do nothing for the fundamental thinking applied to your site mapping. A BigCommerce store that serves both users and search engine algorithms requires SEO craftsmanship down to the very bones of your website. This type of thinking drives more efficient navigation, intentionality behind keyword selections, and more.

CTR, or click-through rate, is the percentage of instances that users complete a customer journey from start to finish. We can see where they are diving into your BigCommerce website and exactly where you are losing or “bouncing” customers. If your audience is bouncing before completing purchases, then there may be a snag in your customer journey, leading to a lower CTR percentage. We can often improve through better top-level navigation, better keyword research, and better breadcrumbs (navigation within pages).

Besides providing a more comprehensive custom strategy, at Outpace we also strive to provide clear and transparent reporting. We keep things as technical as you want or as simple as you need but ultimately add value by weighing in analytic feedback. Whenever there is noise in the numbers, we can lean on our experience to uncover real truths about the way audiences are experiencing your BigCommerce store. These insights can guide website redesigns, future marketing campaigns, and even your core business practices. Unlike some agencies, we don’t just strengthen your weaknesses – we also strengthen your strengths.

Verified Client Reviews

clutch-review

Let's Dominate Search

Get the strategy, execution, and results you’ve been looking for — all in one place. Book a strategy session and let’s unlock your next stage of growth.

Can’t find a time that fits your schedule? Give us a call at (405) 544-0208.

As Seen In
forbes
Fast Company
Search Engine Journal
Inc. logo
Entrepreneur Logo
Outpace Logo

Outpace is an SEO agency driven by strategy and long-term vision, helping businesses grow by focusing on the metrics that matter most.