302 Redirect

A 302 redirect is a temporary HTTP status code indicating that a webpage has been moved temporarily, but will eventually return to its original URL. Unlike a 301 redirect, a 302 explicitly tells search engines not to pass the full link equity to the new destination, and to keep the original URL indexed. Using a 302 redirect for a permanent move is a massive technical failure that traps link equity in limbo. They should only be used for genuinely temporary situations, such as A/B testing a new page design or redirecting users during short-term site maintenance.

302 Redirect Simplified

A 302 redirect is a temporary detour sign for your website. It tells Google, “Send people to this new page for now, but don’t give this new page any SEO credit, because we are bringing the old page back soon.”