ChatGPT SEO

ChatGPT SEO is the highly specialized, emerging discipline of optimizing a brand’s digital footprint specifically to ensure it is cited, recommended, and linked to within the conversational responses generated by OpenAI’s ChatGPT. Because ChatGPT utilizes Bing’s search index for its real-time web browsing capabilities (Retrieval-Augmented Generation), ChatGPT SEO requires a dual approach: optimizing the brand’s proprietary website to rank highly on Bing, while simultaneously executing massive Digital PR campaigns to ensure the brand is heavily mentioned across the high-authority news sites and Reddit threads that comprise ChatGPT’s core training data.

ChatGPT SEO Simplified

ChatGPT SEO is the strategy of making sure ChatGPT recommends your company when someone asks it a question. Because ChatGPT searches the internet to find its answers, you have to make sure your website is packed with clear facts, and that other famous websites are constantly talking about you.