Indexability

Indexability refers to a search engine’s ability to successfully process, understand, and store a webpage in its index after it has been crawled. A page can be perfectly crawlable, but if it contains a “noindex” tag, severe duplicate content issues, or critical rendering errors, it lacks indexability and will not appear in search results. Exhaustive technical audits are essential to ensure that 100% of core commercial pages are fully indexable, eliminating the friction that prevents search engines from surfacing a business to high-intent buyers.

Indexability Simplified

Indexability is whether or not Google is allowed to save a copy of your webpage in its database. If a page has a specific piece of code telling Google “do not save this,” the page is not indexable and will never show up in search results.