Local Link Building

Local link building is the highly targeted off-page SEO strategy of acquiring backlinks exclusively from other businesses, organizations, and publications within the exact same geographic area as the target domain. Unlike traditional link building, which prioritizes massive Domain Authority, local link building prioritizes geographic relevance. Securing a link from a small, local charity you sponsored or a neighborhood blog passes massive local prominence signals to Google’s algorithm. These hyper-localized links are the ultimate tie-breaker for dominating the Map Pack in fiercely competitive local markets.

Local Link Building Simplified

Local link building is getting other websites in your specific city to link to yours. A link from the local high school you sponsor or the town newspaper proves to Google that you are a trusted, established business in that exact area.